Meta today announced that it is bringing Roblox-like Crayta, a game development platform that lets you create and play games with your friends in real time, to Facebook Gaming’s cloud streaming service. The company says Crayta provides an easy-to-use development toolkit and makes game creation more accessible whether you’re building on mobile or desktop.
The company acquired Unit 2 Games, which is the studio behind Crayta, in June 2021. Financial terms of the deal were not disclosed, but the entire Unit 2 Games team stepped in as part of the deal. acquisition. Crayta originally launched exclusively for Google Stadia, but rolled out to the Epic Games Store last year.
“Historically, if you wanted something like this to work in this high quality 3D environment, it would be really hard to render in a browser or on phones, but being able to do it with cloud infrastructure and then send it to across the network after already bringing it to the cloud is a pretty big step,” Meta CEO Mark Zuckerberg said in a video about the launch.
By making Crayta available on Facebook Gaming’s cloud streaming service, users don’t need to download the game to their computer to play it. The free game development platform will be accessible to anyone with a Facebook account.
“A lot of times today people think of the metaverse as 3D experiences that you can have in virtual and augmented reality, but I think what Crayta shows is that you can both create and enjoy that kind of experiences very easily on all kinds of 2D environments, including just in the Facebook app on phones and on computers,” Zuckerberg said.
Crayta’s platform can be used to create and publish a simple multiplayer game in as little as 15 minutes, without needing to code or use any other specialized skills, the company notes. The platform allows 20 people to collaborate on games simultaneously.
The launch of Crayta on Facebook Gaming represents Meta’s continued investment in the metaverse. While a true “metaverse” may not yet exist, the buzzword has been used a lot by Zuckerberg and Meta over the past year and even fueled its recent rebranding. Earlier this year, Meta released financial support for its Reality Labs division for the first time and revealed that it lost more than $10 billion last year. The company said it expects the losses to only increase this year, indicating that Meta apparently has endless money to spend on developing the Metaverse and likely has plenty of time for it. do before other small businesses.
As part of today’s announcement, Zuckerberg also revealed that Facebook Gaming is expanding the availability of its cloud gaming catalog to Western Europe. Meta says this is an important step for the company to take, noting that this same infrastructure will be instrumental in delivering metaverse experiences on Meta’s platforms in the future.